THE ANNUAL DIGITAL, SOCIAL MEDIA SALES & MARKETING SEMINAR 7-8 OCT 2021 AT SAROVA WHITESANDS MOMBASA, KENYA
Welcome to the THE ANNUAL DIGITAL, SOCIAL MEDIA SALES & MARKETING SEMINAR 7-8 OCTOBER 2021
AT THE SAROVA WHITESANDS MOMBASA, KENYA
Theme: Strengthen Your Online Presence & Increase Sales
Seminar Overview
Today’s generation are digital natives; they don’t know a time without the internet, laptops, smartphones, and apps.
This generation are also consumers and every industry is seeing digital technology becoming increasingly integral to a company’s
business.
Keeping up with changing technology is now vital to ensure staying in business.
Industries across the board are seeing a huge shift in technology adoption, integration with every organization in every facet of the
economy aligning their operations to compete in a digital world.
The Annual Digital, Social Media Sales & Marketing Seminar 2021 is organized to do just that, help support businesses, individuals
& organizations to keep up with changing digital technology and find fitting appropriate digital solutions.
Venue: The Sarova Whitesands Beach Resort & Spa, Mombasa County, Kenya.
Date: 7th-8th October 2021
Course Fee: Ksh.34,200/- inclusive of 2 days attendance, 5-course meals, seminar kit and taxes
Pay Scheme: Package of 3 Delegates get 1 Free Slot
Seminar Content
This training will offer you to a hands on, simplified, integrated approach for understanding the core and emerging areas of digital
and social media sales & marketing, and how they relate to each other.
Traditional advertising like newspapers, billboards, radio & TV makes it hard to track results.
But digital sales & marketing allows you to track return on investment, and that’s why things have been shifting in that direction.
In the last decade, spending on digital sales & marketing grew tremendously, even during the low seasons, and it will continue to
grow exponentially.
Key Benefits
It’s time to see more return from your marketing efforts more quickly without spending all that time testing things out or hiring the staff.
It’s time to cut through the fluff, shortcut your learning curve, and start generating more revenue for your business.
It’s time to dramatically increase your bottom line starting now.
It is crucial for any working professional to get more familiar with digital sales & marketing, from general staff all the way to the C-level.
· Improve your knowledge of digital, social media and ecommerce
· Understand more about your web presence and assess its effectiveness
· Learn about core tactics for marketing and selling online
· Examine practical examples of how businesses are using digital sales & marketing effectively
Topics will include:
Elevate Your Marketing in 2 Short Days
Day 1
Content Marketing & Social Media Management
Mobile Messaging Apps and the Constant Evolution of Social Media
Understanding How Search Engines Work
Search Engine Marketing (SEM) Pay per click advertising i.e Google ads, Facebook, Instagram
Search Engine Optimization (SEO)
Web Analytics (Google Analytics, Webmaster/Search Console, Google trends)
Day 2
Influencer Marketing & Online advertising.
Content Automation & Social Media Marketing
E-Commerce Sales & Marketing
Email marketing and copywriting
Best Digital Sales & Marketing Case Studies
Online Branding Strategy
Developing your organization’s Digital strategy
The workshop is presented in easy to understand, conversational language, with ample time to ask questions, try new things, and get a
better sense of how it all connects. Participants will walk away with a better understanding of the core areas of digital marketing and open
the door to further learning and certifications.
If possible, please come with your laptop.
Your Digital Marketing Certification
We are NITA authorized training institution No. TRN/1383
Upon completion, you will receive a NITA-certified certificate.
Who Should Attend
This program is designed for officers & managers at all levels, including those in technical and non-technical areas seeking to make better
business decisions by understanding digital marketing and its implications.
This diversity is one of the program’s strengths: it addresses the needs and builds on the experiences of participants from the private sector,
not-for-profit organizations and government services.
Program in Detail
The seminar leaders use a mix of lecture sessions, group exercises and class discussions to create an effective environment for learning
digital marketing tools and concepts.
This seminar is filled with many examples and illustrations to use as reference point afterwards.
A check-in desk on the venue will be open from 8:00 a.m. and the seminar will run from 8:30 a.m. to 5:00 p.m. each day.
Your Investment will cater for; Presentation, Facilitators fees, A Take Away Workbook, All Training Materials (videos & manuals),
Certificate of participation, Sumptuous Meals, Photography & Refreshments.
(Travel & Accommodation is self-sponsored. However, upon request, we shall assist in hotel reservations.)
Other Upcoming Delight Africa seminars in Mombasa
Title: BE THE FRONT DESK SUPERSTAR SEMINAR
Venue: The Sarova Whitesands Beach Resort & Spa, Mombasa County, Kenya.
Date: 7th-8th October 2021
Course Fee: Ksh. 28,200 inclusive of 2 days attendance, meals, seminar kit and taxes.
Pay Scheme: Package of 3 Delegates get 1 Free Slot for the 4th Delegate
For confirmation of participation, please get in touch with Catherine.
Sponsor Background
Delight Africa is one of East Africa’s most respected providers of professional seminars with a reputation for high-quality, convenient and
practical business-skills training in every industry and sector.
As we continue to grow, expand, and change to meet client and market needs, we always remember that every individual customer matters
and that collectively, they are our most valuable assets. That’s why our goal is the same today as it was 8 years ago – to provide the best
choice in business skills training with maximum convenience to help you – our customer – achieve success!
Limited slots are available for this Event.
For information on participation, contact Catherine.
At your service,
Saitoti Meitamei,
Delight Africa Ltd,
Dev Towers - 5th Floor,
Biashara Street, CBD Nairobi
P.O. Box 12269 - 00100, Nairobi Kenya
Land line: +254 722 533 771 (or) +254 700 221 221
WhatsApp : +254 729 236 920
*‘**Promoting Professionalism in Corporate Training**’*
NITA Approved Trainers - No. TRN/1383
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